What does the document contain?
![1](https://cdn.prod.website-files.com/64d4fcb1399fbd4505c91827/64df370c8b62810ad618ea22_1.svg)
Transforming existing Google Analytics 360 data to gain actionable business insights
![2](https://cdn.prod.website-files.com/64d4fcb1399fbd4505c91827/64df36d0a76ce0643cc68282_2.svg)
Designing, training, and testing an ML model to better understand customer churn
![3](https://cdn.prod.website-files.com/64d4fcb1399fbd4505c91827/64df36d03d7b944c8a70f10e_3.svg)
Reducing human input and improving generalization for optimal data use
![4](https://cdn.prod.website-files.com/64d4fcb1399fbd4505c91827/64df36d1f7b655c8944797e5_4.svg)
Offering a better digital experience for customers of this German retailer of electronic products